Herald TV Benefits

Print This Page

Herald TV is both a video production and video channel opportunity. In terms of video production, the Business Profiles at Herald TV were designed to offer Calgary and Southern Alberta based businesses the chance to showcase their products and services through a high quality, engaging video. In terms of a video channel, Herald TV is home to a wide range of popular video content including News, Business, Sports, Entertainment, Real Estate and Business Profiles. The Business Profiles are anchored by our energetic host, Angelica Bonaparte, who takes viewers through businesses in a wide range of industries. Herald TV can be found via a widget on the home page of calgaryherald.com or accessed directly at calgaryherald.com/heraldtv

In terms of video production alone, our Herald TV packages are highly affordable. Factor in the promotional support included in most packages as well as the brand association with one of Calgary’s oldest, most trusted brands and the cost of our Herald TV packages quickly becomes unbeatable!

How Can Your Business Leverage the Business Profiles on Herald TV?

Business Profiles on Herald TV are the perfect opportunity to:

  • Tell the story of your business
  • Communicate the uniqueness and/or strengths of your business
  • Celebrate your business anniversary
  • Promote a company event
  • Showcase a new product or service
  • Highlight testimonials and/or expert endorsements
  • Position yourself in front of potential employees
  • Share your community involvement

Once your video is live on Herald TV, you can easily share your story with friends, family, staff and customers through a variety of ways:

  • Your Website – easily add your Herald TV video to your own website (using our embed code)
  • Email Marketing – share the link to your Herald TV video with your email database
  • Social Media – leverage our 100+ video sharing tools (such as Facebook, Twitter, Google+ and LinkedIn)
  • Video Sites – post your video on a variety of major video sites (such as YouTube, Vimeo and Dailymotion)
  • Online Directories – include your video in a variety of major directories (such as Google, Yellow Pages and Yelp)
  • Sales Presentations – incorporate your video into sales presentations
  • Trade Shows – incorporate your video at trade shows
  • In-Store/On-Site – Herald TV videos are perfect for waiting rooms, show homes, behind-the-counter and/or anywhere your customers are likely to view them
  • Recruitment – leverage your Herald TV video to aid in your recruitment efforts
  • Staff Training – Herald TV videos are a great way to convey information to your staff